June 3: SportAccord TV Presents CityForum 2008
Show sessions from:
Show sessions from:
SportAccord CityForum 2008
Tuesday June 3rd Conference Sessions
Watch CityForum 2008 Sessions One and Two on SportAccord TV
Session One:
| Session Two: 
13:00-13:15 Introduction
Rick Burton, SportAccord Conference Host
SESSION ONE: How to develop long-term hosting strategies
The value of a sport event from the point of view of the hosting city or region can be measured through its economical, environmental and social impacts. To ensure positive effects requires a long term strategy with a good understanding of the opportunities and challenges of bidding and organising. International sport events are often complex. The first part of the Forum will introduce some long term strategies for host cities and regions and will present two concrete cases: Johannesburg (South Africa) and New Zealand.
13:15-13:25 Introduction - Lars Haue-Pedersen, Managing Director, TSE Consulting
13:25-13:50 CASE STUDY I: Gauteng Province, South Africa
Barbara Creecy, MEC, Minister of Sport, Art, Culture & Recreation, Gauteng Provincial Government,
South Africa
13:50-14:15 CASE STUDY II: New Zealand
Vito Lo Iacono, Manager, New Zealand Major Events
14:15-15:00 ROUND TABLE DISCUSSION
Moderator: Lars Haue-Pedersen, Managing Director, TSE Consulting
Diane Bernstein, Director, Diane Bernstein Design Pty Ltd., Senior Consultant, Contemporary Group
Vito Lo Iacono, Manager, New Zealand Major Events
Barbara Creecy MEC, Minister of Sport, Art, Culture & Recreation, Gauteng Provincial Government,
South Africa
SESSION TWO: How to define and maximise intangible benefits from hosting sporting events
The effects of hosting sport events can be tangible: increase of jobs, new revenues from ticketing or sponsorships,
construction & urban regeneration, more tourism activities; and also intangible: increase of civic pride, increase of
international reputation and progress in human capital. The second part of the Forum will present two additional cases
that will demonstrate what intangible benefits can be expected: Edmonton (Canada) and Athens (Greece).
15:20-15:30 Introduction – Don Schumacher, Executive Director, National Association of Sports Cities
15:30-15:55 CASE STUDY III: Edmonton
Candice B. Stasynec, Executive Director, Office of the City Manager, City of Edmonton
15:55-16:20 CASE STUDY IV: Athens
Ilias Tatsiopoulos – Professor, National Technical University of Athens and Program Director, OGGI
(Olympic Games Global Impact)
16:20-17:00 ROUND TABLE DISCUSSION
Moderator: Don Schumacher, Executive Director, National Association of Sports Commissions
Emmanuel Hembert, Head of the Global Sports & Entertainment Practice, A.T. Kearney
Candice B. Stasynec, Executive Director, Office of the City Manager, City of Edmonton
Ilias Tatsiopoulos – Professor, National Technical University of Athens and Program Director, OGGI
(Olympic Games Global Impact
17:00-17:15 Conclusions and next steps
Dr Claude Stricker, Executive Director, AISTS – International Academy of Sports Sciences & Technology
Tuesday June 3rd Conference Sessions
Watch CityForum 2008 Sessions One and Two on SportAccord TV
Session One:
| Session Two: 13:00-13:15 Introduction
Rick Burton, SportAccord Conference Host
SESSION ONE: How to develop long-term hosting strategies
The value of a sport event from the point of view of the hosting city or region can be measured through its economical, environmental and social impacts. To ensure positive effects requires a long term strategy with a good understanding of the opportunities and challenges of bidding and organising. International sport events are often complex. The first part of the Forum will introduce some long term strategies for host cities and regions and will present two concrete cases: Johannesburg (South Africa) and New Zealand.
13:15-13:25 Introduction - Lars Haue-Pedersen, Managing Director, TSE Consulting
13:25-13:50 CASE STUDY I: Gauteng Province, South Africa
Barbara Creecy, MEC, Minister of Sport, Art, Culture & Recreation, Gauteng Provincial Government,
South Africa
13:50-14:15 CASE STUDY II: New Zealand
Vito Lo Iacono, Manager, New Zealand Major Events
14:15-15:00 ROUND TABLE DISCUSSION
Moderator: Lars Haue-Pedersen, Managing Director, TSE Consulting
Diane Bernstein, Director, Diane Bernstein Design Pty Ltd., Senior Consultant, Contemporary Group
Vito Lo Iacono, Manager, New Zealand Major Events
Barbara Creecy MEC, Minister of Sport, Art, Culture & Recreation, Gauteng Provincial Government,
South Africa
SESSION TWO: How to define and maximise intangible benefits from hosting sporting events
The effects of hosting sport events can be tangible: increase of jobs, new revenues from ticketing or sponsorships,
construction & urban regeneration, more tourism activities; and also intangible: increase of civic pride, increase of
international reputation and progress in human capital. The second part of the Forum will present two additional cases
that will demonstrate what intangible benefits can be expected: Edmonton (Canada) and Athens (Greece).
15:20-15:30 Introduction – Don Schumacher, Executive Director, National Association of Sports Cities
15:30-15:55 CASE STUDY III: Edmonton
Candice B. Stasynec, Executive Director, Office of the City Manager, City of Edmonton
15:55-16:20 CASE STUDY IV: Athens
Ilias Tatsiopoulos – Professor, National Technical University of Athens and Program Director, OGGI
(Olympic Games Global Impact)
16:20-17:00 ROUND TABLE DISCUSSION
Moderator: Don Schumacher, Executive Director, National Association of Sports Commissions
Emmanuel Hembert, Head of the Global Sports & Entertainment Practice, A.T. Kearney
Candice B. Stasynec, Executive Director, Office of the City Manager, City of Edmonton
Ilias Tatsiopoulos – Professor, National Technical University of Athens and Program Director, OGGI
(Olympic Games Global Impact
17:00-17:15 Conclusions and next steps
Dr Claude Stricker, Executive Director, AISTS – International Academy of Sports Sciences & Technology