Leading  provider of temporary power generation and temperature control services Aggreko, has confirmed its continued support of the SportAccord International Convention by re-signing as silver sponsors for a further 2 years.  The 2010 edition will see the convention move to the Middle East for the first time, visiting Dubai where the company’s Middle Eastern and International businesses are headquartered.

“For an international business like Aggreko supporting  major sports events around the world, Dubai provides an ideal location for our headquarters, with rapid and convenient access to many international markets. The Middle Easts’ influence on international sport is growing as it attracts an increasing number of world-class events  to the region.  We are delighted that SportAccord is taking place in Dubai in 2010.  We have partnered with The SportAccord Convention for the last three years as it consistently attracts Major Games Organising Committees and future host cities – providing us with a perfect platform to promote our major events business.  We look forward to our continued relationship in 2010 and 2011.”  Julian Ford, Marketing & Sales Development Director, Aggreko

 “If the power goes out the show stops, so we are pleased to be able to partner with Aggreko and introduce them to the many rights holders and organising committees present at SportAccord for whom temporary power supply and cooling systems are paramount. They have a very interesting business, which goes beyond major events, bringing power and energy solutions to isolated communities around the world. Aggreko are a great example of how working on major events can unlock further opportunities in emerging markets.” Anna Hellman, Executive Director, SportAccord Convention